"The world once lived and grew without the tyranny of clocks."

WELCOME!

Shackelford Advisors, LLC

Med Tech / Healthcare

Who We Are

How We Can Help

Founded in 2016, Shackelford Advisors LLC is a consulting group dedicated to serving the Medical Device Industry. We work with pre-commercial, early stage 'start up' and mid-size Medical Device Companies across multiple specialties. The organization is led by Jason Cauble, a successful medical device executive with VP level Sales and Marketing Experience across the Americas, Europe and Asia. With a focus on strategy development and tactical implementation, we understand the needs and challenges companies face in today's value driven health care market . We work with venture firms, medical device companies and entrepreneurs.

"While hospital operating costs continue to rise with no end in sight, Insurance contracts have

driven reimbursement rates down. Hospitals are also losing healthier patients to the ASC markets.

There has never been a time where selling a value proposition has been more critical to the

success of companies offering new technology. Superior clinical results are not enough, you have

to help customers make a profit or you won't survive in the long run."

Our Approach

We endeavor to be a true partner on your team, working together to understand the dynamics and market forces specific to the challenges you are facing. We collaborate with senior management to bring real world solutions to the table, understanding that no two companies are alike. Prioritizing needs and initiatives and tailoring a program that brings value and supports rapid and sustainable growth, to meet both short and long term organizational goals and objectives.

Services

We improve:

Sales and Profitability
Organizational Structure
Operational Processes
Sales Channel Design/Execution

Go to Market Strategy

Who is the ideal customer? What is the most appropriate channel to approach them with along with supporting, market ready messaging that clearly articulates a value proposition

Sales Force Optimization

Map out the sales and adoption process along with the KPIs (key performance metrics) pivotal to the success of consistent and repeatable revenue performance

Performance Management

Establish standards to accomplish goals and objectives in a specific timeframe. Manage against those standards to differentiate performance

Leadership Development

Vison, Messaging, Team Building, Leading thru Adversity

Sales Management

Reporting Cadence and Structure, Recruiting/Interviewing and Hiring, Rep Profiling, Coaching, Accountability

Competitive Profiling

How are you positioned vs the competitive landscape?

How do you demonstrate value vs the competition?